David Maister - Professional Business, Professional Life

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David Maister - Professional Business, Professional Life
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Book Chapter Summaries

Book

  • First Among Equals
  • Practice What You Preach
  • The Trusted Advisor
  • True Professionalism
  • Managing the Professional Service Firm

The Professional Firm Lifecycle

Chapter 2

How services mature, and what clients look for as they do. Clients can look for experience, expertise or efficiency, otherwise known as brains, grey hair or procedure. Comparing the differences between these types of practice.